[youtube https://www.youtube.com/watch?v=xRTUD52JKlU?feature=oembed&enablejsapi=1&origin=http://safe.txmblr.com&wmode=opaque&w=500&h=281]

Choosing design. A snippet from a series of interviews we filmed for our website.

Why did we do this? Because almost every design company website is, in essence, the same. They show a selection of their work – all of it without context – and make assertions about budget, quality and timeliness.

We simply do not want new clients to judge our work by how pretty it is. Hear what we have to say, see if we sound like the kind of people you think you can work with, and then we’ll show you our work, and explain why it looks as it does.

It’s an unusual strategy, but it’s paying off.

(Source: https://www.youtube.com/)