Another quick detail from a recent project. This is a recruitment brochure for the REA Group –– the people behind realestate.com.au among other sites.
A few months ago we launched a new employee-focused brand for REA called Real Careers. Part of the identity is this a complex ring made of silhouettes of people at work and play.
We managed to get the geniuses at Avon Graphics to laser-cut the design out of the front of a 6 panel A4 brochure, to show through images of REA group staff on the inside.
Frickin Lasers, eh?